Fudon
The aim of this project was to develop a corporate Identity from the scratch. It resulted a made-up company that works in the food distribution field. From the concept of a company to the packaging, everything was developed to match all the set corporate elements. Paying particular attention to the development of a signs language to be used in various applications such creation of decorative patterns.
The idea for the logo comes from the stylization of the first letter of Fudon. Fudon itself - from the sound of “Food On”.
The simplicity of the Package aims to not distract from the inside quality; also it transmits the idea that perfection is equal simplicity.